Shea Moisture hair line apologizes for 'white' ad

The black-founded hair product company Shea Moisture apologized Monday under heavy criticism on social media for a video spot featuring white women. The online commercial promoting the company’s products on sale at Target includes the women, along with a woman of color, talking about “hair hate” and how Shea is their go-to product, prompting cries of gentrifying the line. “Wow — we really f-ed this one up! Please know that our intent was not, & would never be, to disrespect our community,” the c...

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